digital media director

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digital media director

In this role you will design and implement advertising campaigns that promote our company. Join us on our journey and help us on our mission to get people moving more freely through life!


To be successful in this role, you should be familiar with different media types, from offline advertising sites to digital channels. Approximately 80% of our media spend is in digital channels. Ultimately, you should increase the public’s interest in our products/services through thoughtful media campaigns and ensure our advertising costs are within budget.

your challenge:

  • You will act as the key strategic partner to global and market level teams to determine the best media mix and approach for promotional strategies.
  • You will analyze online and offline ad campaigns and optimize advertising strategies for varying audiences and channels.
  • You will manage and coach a team of Media Managers that are driving digital campaigns across search, programmatic, remarketing, and paid social.
  • You will determine the best media outlet mix for promotional strategies.
  • You will design and review advertising budgets in collaboration with the Marketing Director, CMO, and various market specific Marketing Managers.
  • You will negotiate with media channels to close competitive deals.
  • You will prepare additional promotional projects to support new product launches.
  • You will create new campaigns to reach a broader audience
  • You will apply best practices across all partners and internal teams to ensure consistency in messaging, performance, operations, and reporting.
  • You will build long-term relationships with media influencers to promote our brand.

about you:

  • You have work experience as a Media Director, Media Planner or similar role (5+ years);
  • You have knowledge of different types of media channels;
  • You have demonstrable experience with building effective advertising campaigns;
  • You have deep experience with digital marketing;
  • You have working knowledge of analytics tools (e.g. GfK MRI, Moat and Nielsen IMS);
  • You have experience with budget planning and KPIs;
  • You are able to manage and combine data;
  • You have strong decision-making and excellent communication skills.

why we love to work for Bugaboo?

  • international environment
  • healthy lunch & snacks 
  • a responsible business
  • fun & informal culture
  • personal responsibility & freedom
  • pension scheme
  • social activities (drinks, sports, etc.)  
  • weekly bootcamp